MKT 5310: Sem/Marketing Strategy (COIL)
Role of marketing decision making in achieving corporate objectives; planning and implementing the marketing program; product research and development, distribution problems, promotional strategies, and pricing analysis. Attention will be given to the new marketing application of quantitative methods and the behavioral sciences.
Professors teaching MKT 5310 in Spring 2027
Ann Mirabito. See their BUBooks scores and reported grades in the builder.
Sections
| CRN | Section | When | Where | Instructor | Seats |
|---|---|---|---|---|---|
| 49813 | 01 Class Instruction | MW 11:00am-12:15pm | FOSTER 423 | Ann Mirabito | 22 of 22 open |
| 49812 | 02 Class Instruction | MW 12:30pm-1:45pm | FOSTER 423 | Ann Mirabito | 22 of 22 open |