MKT 3325: Consumer Behavior
Prerequisite(s): Only open to BBA students. An interdisciplinary approach to the analysis and interpretation of consumer buying habits and motives and the resultant purchases of goods and services. The purchaser's psychological, economic, and sociocultural actions and reactions are stressed as they relate to a better understanding of consumption. BBA students must have a declared major to enroll in this course.
Professors teaching MKT 3325 in Spring 2027
Richard Easley. See their BUBooks scores and reported grades in the builder.
Sections
| CRN | Section | When | Where | Instructor | Seats |
|---|---|---|---|---|---|
| 21782 | 01 Class Instruction | No set meeting time | ONLINE | Richard Easley | 30 of 30 open |
| 46155 | 02 Class Instruction | No set meeting time | ONLINE | Richard Easley | 30 of 30 open |
| 49284 | 03 Class Instruction | No set meeting time | ONLINE | Richard Easley | 30 of 30 open |