JOU 3367: Principles of Advertising & PR
Prerequisite(s): C- or higher in JOU 2303 or JOU 3372 or consent of instructor. Professional communication principles applied in contemporary public relations and advertising concepts. Theory, history, and practice of public relations and advertising, including persuasion, evaluation of public opinion, and the planning, implementing, and evaluating of public relations and advertising programs.
Professors teaching JOU 3367 in Spring 2027
Kim Patterson. See their BUBooks scores and reported grades in the builder.
Sections
| CRN | Section | When | Where | Instructor | Seats |
|---|---|---|---|---|---|
| 11233 | 01 Class Instruction | MW 2:30pm-3:45pm | CASTLW 245 | Kim Patterson | 18 of 18 open |